British Equestrian Trade Association Member
Bliss is a member of British Equestrian Trade Association. BETA was formed in 1979 and has grown to be recognised and accepted as the official representative body for the equestrian manufacturing, wholesale and retail trade by Government and leading riding organisations.
BETA represents most of the UK’s equestrian manufacturers, distributors and a great many of its specialist equestrian retailers, both shop based and distance selling. BETA aims to raise standards of supply, retail and safety and also promotes riding as a leisure activity suitable for all.
For more information about BETA please visit